Regular readers of this site know that Believer1, alias Mrs Acilius, is a sociologist. Lately she’s been spending time with a school of thought called Symbolic Interactionism. American social theorist George Herbert Mead is usually named as the founder of Symbolic Interactionism. The Believer has shared with me some claims that Symbolic Interactionists make that she finds problematic. For example, Mead defined communication as something that occurs if and only if one person sets out to elicit a particular response from another person and then sees that other person respond in that way. So, if I tell you a joke in order to make you laugh, I have communicated with you if and only if I have seen you laugh. When she reads this sort of thing, the Believer transforms into the Disbeliever. Could anyone really use the word “communication” only in this very narrow sense?
The November 2009 issue of Chronicles: A Magazine of American Culture includes a number of pieces that remind me of Symbolic Interactionism. The highlight of the issue is Chilton Williamson’s column. Williamson seems to have a Mead-like sense of the limits of communication. Williamson finds fault with the mass media, not only for being controlled by corporations and other self-interested bureaucracies, nor for showing political biases in one direction or other, but precisely because they are massive. Williamson writes:
[T]he mass media of today are capable only of lies. Or, to put it another way, they are incapable of speaking, or transmitting, truth, including the so-called facts… The media have nothing worthwhile to say because the audience they address is, by definition, a mass audience- that is, in terms of genuine human communication, no audience at all. Both the right and the left, Republicans and Democrats, have been denouncing media bias for generations. Media bias, they claim, prevents the people from having the true facts about public life, and thus makes democracy unworkable. But really the situation is the same no matter which side runs the show. The media represents the massed mental power of the corporate world, political as well as business, and that power is the power of the Prince of Lies. “In this age of democracy,” John Lukacs says, “[the] intrusion of mind into matter tends to increase.” This is because mind intruded into matter becomes mere matter- in other words, mere product.
Williamson contrasts the USA that Alexis de Tocqueville described in 1831, where “Americans lived and breathed the politics of their towns, their states, and their country,” and where political debate was the usual mode of conversation among men, with our version of the same country:
Today, Americans assiduously avoid discussing politics in social situations. Their political conversations occur almost in hiding, among family or like-minded associates, or one-way– nightly, in the privacy of their dens in front of the television set- as Hannity and Beck reinforce their own opinions: remote and unanswerable presences, but reassuring ones. It is all a bit like watching pornography.
How do those of us who find Hannity and Beck anything but reassuring respond to this situation?
The homogenized, disinfected, carefully controlled, and apparently neutral and anodyne content sustained by the mass media, by denying notice to, and access by, minority opinion, quite naturally ensures that dissenters develop progressively hostile, extreme, and unreasonable opinions and ideas and resort to the relatively unregulated internet to express them. Unlike the official media, the web is a bedlam of raw personal opinion, but here lack of constraint has the same result as overconstraint: suspicion, uncertainty, and resentment… The unpleasant truth is that every writer needs an editor, albeit an honest editor who is as well an individual and a human being, not a corporate automaton. Ultimately, unrestrained populist babble is no more reliable than the corporate monotone that pretends to inform us about the shape and content of the modern world we inhabit.
The products mass media bring to the market less and less resemble tools through which we can look at the world, more and more take on the character of accessories with which we decorate ourselves. Williamson quotes Jean Guéhennoc, who wrote that “the ultimate stage of democracy by media will be reached when political debate no longer has any influence on actual decisions but on the collective perception that a people has of itself.” It may seem superfluous, but Williamson follows this quote with a reference to Barack Obama, elected by a people overwhelmingly opposed to his predecessor’s policies of war in Asia and bailouts for Wall Street, who has used his office to expand wars and bailouts alike.
How have we come to this desperate pass?
Short of either a nuclear winter or a global-warming summer that destroys much of the natural world and civilization along with it, the media will dominate what remains of that civilization for as far as the human eye can see. The media are no plot but a technological excrescence that was not designed overall but incrementally, and according to technological and financial, rather than human, logic. There is the problem. Mass communications are destructive because they claim to communicate without doing so, and the reason they cannot communicate is that human communication multiplied by scores of millions of times is impossible. To address everyone at once is to address nobody at all.
For Williamson, communication among human beings means connection among human beings. A charismatic speaker may be able to form some kind of connection with a large group, but even the most charismatic speakers are limited in the kind of connection they can form with such a group, and thus with the kind of message they can communicate; “Christ Himself appears to have limited his audiences to 5000 people, while saving His choicest teachings for private discussions with the Twelve.”
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